In conversation with: About Arianne. Ernest & Ariadna.
Barcelona-based About Arianne is a brand highlighting Spanish shoe design to an international market. The founders Ariadna Guirado and Ernest Vidal are the masterminds behind the elegant, timeless, and feminine pieces.
From New York to Paris, the distinctive designs are a modern take on classic styles, an aesthetic appealing to a young female market. About Arianne's luxury collections are produced in Spain, respecting local craftsmanship, using only the best locally sourced materials.
VASQUIAT How would you describe the aesthetic of About Arianne?
ABOUT ARIANNE.We always refer back to classic styles and designs as a reference.
We like to define our brand as timeless. Each collection is directly inspired by something concrete which influences the decisions we make about the colours, materials and textures. We are always consistent with the essence and imagination that surrounds the brand.
V Do you have a female profile in mind when designing the shoes?
AA Not one in particular but, unconsciously we're sure we have one. Mostly, we have someone in mind who's looking for something different and special and a design which is not going to go out of style.
Rita Jasmine Sandals. are the most iconic sandals of the collection.
The Mina Mesh Bluebell. are classic ballet pumps with croc detailing.
“EACH COLLECTION IS INSPIRED BY SOMETHING CONCRETE WHICH INFLUENCES THE COLOURS, MATERIALS, AND TEXTURES.”
V YOU ARE AN INTERNATIONALLY RECOGNIZED BRAND EVEN THROUGH YOUR IDENTITY IS VERY MUCH ROOTED IN SPAIN. WHAT DO YOU THINK IT IS ABOUT THE SHOES AND THE BRAND THAT APPEALS SO MUCH TO AN INTERNATIONAL MARKET?
AA From the beginning we have shown our collections mostly in New York and Paris, that's why we gained a lot of recognition there.
Also, we feel Spanish craftsmanship is very valued in the rest of the world, sometimes maybe more than in Spain.
“WE FEEL SPANISH CRAFTSMANSHIP IS VERY VALUED IN THE REST OF THE WORLD, SOMETIMES MAYBE MORE THAN IN SPAIN.”
VWHAT DOES LUXURY MEAN TO ABOUT ARIANNE?
AA. For us, luxury means having in mind and giving importance to every single step of manufacturing, from the very first sketch to when the product is ready to be shipped.
Our shoes are designed in Barcelona and made in Elche, the most traditional place to make shoes in Spain. We make sure every pair of shoes is made with the most amount of care possible.